Headspring Virtual Masterclasses

The Recovery Blindspot:

Technology as a Key to Economic Revival

Understand why technology and human activity need to run at the same pace in order for economies in Europe and Middle East to recover.

Technology and Human Agency

Automation and digitalisation technologies are at the forefront of adjustment to the conditions brought by the Covid-19 pandemic. Around the world, businesses and consumers are looking for automation and digital solutions to help mitigate the negative effects of reduced physical mobility of goods and people.

In this webinar, our speakers will explore how automation and digital technologies are helping businesses, consumers and workers create new economic opportunities and the potential long term implications of this transformation on businesses - with a particular focus on the Middle East and Europe.

This session should be of interest to anyone active in the area of human resources management, business development and technology strategy.


Experience & Expertise

Dr. Sami Mahroum

Dr. Sami Mahroum is Professor of Innovation and Policy at the Faculty of Social Sciences and Solvay Business School of the Free University of Brussels, Senior Fellow at the Issam Fares Institute for Public Policy at the American University of Beirut and Director of Research and Strategy at the Dubai Future Foundation. 

He has over 20 years experience in technological innovation and policy both in academia and thinktanks. His book Black Sawn Startups: Understanding the Rise of Successful Technology Business in Unlikely Places published by Palgrave in 2016 has been downloaded over 17,000 times. 

Claire Jones

claire jones ft

Global Economy Reporter

Financial Times, FT Alphaville

Claire Jones joined FT Alphaville in August 2019 to cover the global economy. That brought to a close a twelve-year stint writing about the world’s monetary guardians, most recently the European Central Bank for the Financial Times.

She is based in Frankfurt and writes about anything that lies at the intersection of economics, politics and markets, as well as how economics should be taught.

Bassem Banna

Vice President Corporate Partnerhips, MENA


Bassém is leading the MENA region for Headspring and committed to supporting organisations in their executive learning transformation by leveraging his industry and learning design experience, drawing on the knowledge and insights of 200 Financial Times journalists and the latest learning innovation and academic excellence from the joint venture between the FT and IE Business School.

In this session, he will explain how the concepts presented can be integrated into your business's leadership and digital development strategies.


Headspring is a joint venture of the Financial Times and IE Business School. Together, we bring a unique blend of business insight, expertise, business acumen, leading academic faculty and a global network of educators to co-create customised corporate learning and executive development programmes – in multiple languages, to almost any sector, anywhere in the world.

The expertise of the Financial Times

The innovation of IE Business School

The FT has been the guide to business for more than 125 years, recognised internationally for it’s authority, integrity and accuracy. Our FT journalists are close to the source. They know the facts before they become news, helping our clients to stay one step ahead. They understand the big political, economic and technological trends as well as the small details of policy that can make or break a business.

From its foundation, IE Business School have made it their business to disrupt. A triple accredited institution, it offers the world’s number one distance online MBA (QS, 2017) and the 3rd ranked non-US MBA in the world (Forbes, 2017). Through technological immersion and a culture of innovation, IE brings and entrepreneurial mindset that gives our programmes a sharper edge and greater impact.


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