FT Platinum London event: Corporate Reputation and Crisis Management
Managing Reputation: Lessons for Senior HR and Communications Leaders
Corporate reputation, perceived morale, staff motivation, recruitment, internal communications – the strategic aspects that are impacted by the corporate crises are many but often underestimated.
In an era where crises are exacerbated by social media and online news, the role of HR has become pivotal in managing aspect which were overlooked in the past, especially the impact they have on people and teams.
In an exclusive roundtable for selected corporate clients, the FT will bring Associated Editor Michael Skapinker, alongside the lead non-executive director of the Department for International Trade, Simon Walker CBE to discuss the strategic role HR leaders can play to help businesses deal with, overcome and, crucially, avoid future crises.